Today I have the first of a series of guest posts from some lovely fellow bloggers that I'll be sharing with you over the month of September.
I begin with an inspiring post from creative blogger Uli who writes over at Found Some Paper. I love Uli's blog for her creative flair and outlook on the topics that she covers. Uli loves to explore the world of art and design and her posts always have such an imaginative and inspiring edge - as you will see from her article here today. So I'll hand you over to today's guest post, a take on how to use popular social media tool Twitter to enhance your job search in a very unique way.
I’m Uli, a German living in London. I’ve worked in a variety of industries such as PR, Film and Photo Production, Social Media, Digital and Advertising and have recently started to co-organise events for Freelancers, Creatives, Entrepreneurs and Bloggers with ToandTO.
I started my blog Found Some Paper in January 2015 where I take readers on my personal journey of finding creativity. Today, I’m happy to be talking about creative job-hunting on The What Now Blog.
I’m not an expert - I don’t have a professional career in helping people finding a job, but what I have is a lot of experience applying for jobs in different stages of my life, in different countries and in different situations. There are many job-hunting platforms that I could talk about but today I'm going to stick to the most successful social media tool in my own career so far - Twitter.
For some of you Twitter might be familiar, others may know Twitter but have no use for it and then there are people who don’t really have a clue about Twitter and of its possibilities. Wherever you see yourself, I hope I can give you some tips on how to use Twitter for your future job hunting.
TWITTER BASICS. MAKE SURE YOU HAVE ...
1. An appealing profile image and header photo
2. An interesting bio
3. At least a few followers!
4. Good content, e.g. articles relevant to your industry
CREATIVE THOUGHT STARTERS:
Do Your Research
Probably the most boring part of your job hunt but you can be quite creative in your approach. Research companies and people in the industry. I often find these people by clicking on someone’s Twitter followers or using specific hashtags like #advertising.
Alternative: If you’re looking for a job in your field use Google Maps to find companies in your city, e.g. ‘social media company’; once you have the names of the companies you can search for them on Twitter.
You might think no one reads your tweets but it’s a vicious circle: the more you think about the content you put out there the more people will follow you because they see how creative and diverse your content is. Share interesting articles or start a conversation about a specific topic.
That’s the best part of Twitter. You can get in touch with whomever you like but be smart about it. Don’t just ask for a job opportunity straight away. Try to connect over something you have in common or you’re interested in. Meet the person outside of Twitter so they can get to know you.
MY TWITTER JOB HUNT STORY
I found my first job in London by starting a hashtag campaign. I asked people to support me on my job hunt on Twitter by taking a picture of themselves with a piece of paper saying #HireUlrike. I communicated the ‘campaign’ with a video. The Guardian Careers team picked up my approach and a few blog posts followed until I found a great job. You can read more about my campaign in these posts here:
So these are my starter tips for using Twitter in a creative way as part of your job search. I’m happy to continue the conversation either on Twitter or in the comments section below. Feel free to ask me anything and I hope you find these tips useful.